We sat down with our Friend Fran Elmore, a California native and works as a professional hair and make-up artist to give some insight on what motherhood means to her.

We sat down for a chat with artist and designer Micheal Upton about what inspires him, balancing life and work and what it means to be a dad.

Two inspiring moms give some insight on what motherhood means to them.

A behind-the-scenes look inside Eric's studio along with a quick Q&A.

A behind-the-scenes look inside Becky's studio along with a quick Q&A.

Last week, we had a great time celebrating our Visual Relay collection with artist Lucas Beaufort at the Naud Gallery in Los Angeles — featuring Lucas’ newest work as well as a live painting session throughout the evening.

Lucas Beaufort is a French “dreamer.”

We love hosting Career Day tours for Rollin’ From the Heart (RFTH), a local non-profit that impacts underprivileged youth in San Diego through skating, surfing, and outdoor activities.

We recently set up our pop-up trailer and spent a warm January weekend at the Paradise Road Show — a classic car, motorcycle, and hot rod show held every year in Palm Springs. After a great two days of sunshine, vintage eye candy, cold beverages, and great company, we took a few minutes to sit down and catch up with Chase Stopnik, Adri Law, and Lana MacNaughton, the founders of the event.

We recently set up our pop-up trailer in the Palm Springs desert and spent a warm January weekend filled with classic American cars, motorcycles, and hot rods from 1975 and earlier — all while sipping cold beverages, enjoying good music, and appreciating great company. Not a bad way to kick off the year.

We were honored to head to Yokohama, Japan this week and be part of the 28th annual Hot Rod Custom Show, put on by MOONEYES.

This fall, we collaborated with Chevy on a collection featuring details like iconic logos and materials built for modern utility, so last night, we welcomed the Encinitas community to shop the line and have a good time with a cold drink in hand.